Saturday, January 31, 2009

PC Gaming Goes Digital


Throughout last year, we have often heard how was PC games sales were on the wane. Some quarters pointed out that PC games sales weren't less rather it was shifting to the online medium. Rock Paper Shotgun did a survey of their readers and found that 47% of them purchased games digitally(online). The poll had 2000 respondents. And I quote:

93% of RPS readers bought a PC game digitally in the last year, dwarfing the 7% who only purchase via traditional retail. 71% of them bought more than four digitally. In terms of the percentages of purchases via a digital channel, there’s 25% who say that fewer than 20% of their purchases are digital - but there’s also 17% who purchase more than 80% of theirs online. In fact, the spread across the four 20% groupings (25%, 19%, 21%, 18%, 19%) lacks an obvious peak.


It looks like digital distribution is a bigger factor in PC games now. With more publishers having online components to their game, it might become more prevalent in the near future.

Read the entire article here

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