With EA, probably the biggest competitor to Activision already on the free to play market, Activision has been rather slow to adopt free to play as a business model. I would equate that to the Call of Duty games making billions for Activision. If people pay, why bother doing free to play right? But even mighty Activision can't ignore a sizeable market(aka money pile) in the form of free to play games. Call of Duty Online which is being developed by Activision Shanghai and Raven Software will be your usual first person 'action' game with micro transactions. They have a partnership deal with Chinese Internet company, Tencent. Call of Duty Online will be completely localised for china so don't expect it to hit other regions any time soon. I thin kthere is also the question of Activision fearing that it might eat into profits for retail blockbuster Call of Duty titles, if people can play a version of Call of Duty for free. That might be a problem. Trailer below...
No comments:
Post a Comment